AI Analytics for Business Central E commerce | TRIMIT

AI Analytics for Business Central and B2B E-commerce Data

An e-commerce manager asking an AI assistant about sales and webshop performance and getting an answer with a chart.

Part of the TRIMIT E-commerce Series

Built for companies using Microsoft Dynamics 365 Business Central that run a B2B webshop and want fast answers about sales and webshop performance without building reports.

AI analytics in TRIMIT E-commerce lets B2B administrators ask questions about their webshop and Business Central data in plain language.

Ask about traffic, searches, baskets, or product performance in the webshop, or about sales, orders, invoices, and inventory in Business Central, and get the answer as a short summary with charts.

The assistant can identify trends, compare periods, and highlight key figures, so administrators move from raw data to decisions faster, without advanced reporting skills.

AI analytics is available to administrators in the B2B portal, and what it can show depends on the available data and user permissions.

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How It Works

Ask in plain language
Type a question such as "Show daily traffic for the last 30 days" or "Who are our top customers by sales?" and get an answer directly.
Webshop activity
Analyze traffic, searches, basket activity, product and category performance, user behavior, and website errors, with breakdowns by browser, device, region, or language.
Business Central data
Get insight into sales, purchases, orders, invoices, inventory, and customer or vendor performance, depending on the available data.
Trends and period comparisons
Compare this month with last month or this season with the previous one, and see what is growing and what is falling.
Summaries and charts
Answers come as short explanations with charts, ready to share or act on.
Access based on permissions
AI analytics is available to B2B administrators only, and the data shown follows each user's permissions.

AI Analytics or a BI Tool?

AI analytics in TRIMIT E-commerce is not a replacement for a full business intelligence platform. It is the fastest way to answer everyday questions about your webshop and Business Central data.

Many questions never become a report because building one takes too long: How did last week's campaign affect traffic? Which categories are customers searching for? Which customers ordered less this quarter?

AI analytics answers those questions in seconds, in the same place you manage the webshop, and combines webshop and ERP data in one conversation.

AI analytics is a good fit when you need to:

Get quick answers about webshop traffic, searches, and baskets
Follow sales, orders, and inventory without opening several reports
See webshop and Business Central figures side by side
Compare periods and spot trends quickly
Give e-commerce managers insight without reporting expertise

A dedicated BI tool may still be relevant when you need:

Company-wide dashboards combining data from many systems
Advanced data modeling and custom calculations
Scheduled reports distributed across the organization

Why It Matters

Webshop data and ERP data usually live in different places. Traffic and search data sit in one tool, sales and inventory in Business Central, and connecting the two takes time and reporting skills.
The result is that many useful questions go unanswered. A furniture brand may not notice that a collection gets a lot of webshop traffic but few orders. A fashion brand may miss which categories buyers search for before a new season.
Waiting for a report also slows decisions about assortment, campaigns, and stock.
AI analytics closes that gap by giving administrators direct answers from both webshop and Business Central data, in plain language, where the webshop is managed.

See It in Action

An e-commerce manager asks which product categories had the most webshop traffic last month and how sales developed in the same period. The assistant returns a short summary with charts, highlights the categories that grew, and compares them with the previous month.
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What is AI analytics in TRIMIT E-commerce?

AI analytics is an AI assistant for B2B administrators in TRIMIT E-commerce. It answers questions about webshop activity and Microsoft Dynamics 365 Business Central data in plain language, with summaries and charts.

Can AI analytics answer questions about Business Central data?

Yes. AI analytics can provide insight into sales, purchases, orders, invoices, inventory, and customer or vendor performance, depending on the available data and user permissions.

What webshop data can AI analytics show?

AI analytics covers webshop traffic, searches, basket activity, product and category performance, user behavior, and website errors, with breakdowns by browser, device, region, or language.

Who can use AI analytics?

AI analytics is available to administrators in the TRIMIT B2B portal. The data each user can see depends on their permissions.

Do I need reporting skills to use AI analytics?

No. You ask questions in plain language and get answers as short explanations and charts, without building reports or queries.

Does AI analytics replace Power BI or other BI tools?

No. AI analytics is designed for fast, everyday questions about webshop and Business Central data. A dedicated BI tool may still be relevant for company-wide dashboards, advanced data modeling, and scheduled reporting.

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